A redesign is a good but unnerving thing to undertake. I approached this one with so many possible ideas but one criteria – I wanted things to lighten up. I am fond of saying, "white space is your friend" yet I wasn't practicing what I was preaching. Hence, the redesign.
I am happy with the cleaner look and you may have noticed the new logo in the header for L'Image Graphics. My primary focus as a designer is to resurrect the brand that I developed several years ago. I had not planned to walk this road until a few months ago when three completely random emails requesting to buy my products sparked an idea. It seemed to me that if, after all this time, people were interested enough to track me down then maybe I should be interested enough to produce that product again.
But once again that brings me to the subject of 'redesign.' Of course I couldn't put out the same product I did several years ago -times have changed. But what parts to keep and which to change are the difficult challenges we face as designers. A brand has to be respected but it can't get stuck either.
So with all that in mind welcome to the new and improved L'Image Graphics. If you are interested to see the new work you can find it at www.zazzle.com/limagegraphics.
Enjoy.
I like the new design and the concept behind it. It looks nice =)
ReplyDeleteGrace, thank you. And thanks for checking in on my blog!
ReplyDeleteI love the redesign Taylor! And I like the Pisces design on the L'Image website. Way to go resurrecting the brand!
ReplyDelete